Target is leveling up Black Friday in a major way this year — transforming the usual one-day rush into a week-long holiday experience packed with up to 50% off deals, exclusive product launches, interactive in-store moments, and surprise giveaways.
Black Friday at Target runs Sunday, Nov. 23 through Saturday, Nov. 29, offering more savings and more fun than ever for holiday shoppers.
Black Friday Deals Start Sunday, Nov. 23 — With Savings Up to 50% Off
Target is kicking off its Black Friday event early, giving shoppers an entire week to score the hottest deals of the season. Guests can expect huge markdowns across the biggest holiday categories, including:
🔥 Week-Long Deals (Nov. 23–29)
- Up to 50% off tech and video games from brands like Nintendo, Bose, Samsung & more
- Up to 50% off toys including Barbie, Spiderman, Bluey, Fisher-Price, Pokémon & Disney
- Up to 50% off small appliances & floorcare from Dyson, BISSELL, Instant Pot and more
- 50% off select Beats headphones
- 40% off select sweatshirts & denim for all
- Save up to $200 on select Apple products
- Save $100 on PlayStation 5 consoles
💥 More Deals Drop Nov. 27–29
Target Circle 360 members get early access on select offers.
- Up to 50% off toys, including Squishmallows, FAO Schwarz & Jurassic World
- Up to 50% off sleepwear for the family
- 40% off select LEGO sets
- 40% off Wondershop holiday décor
- 40% off shoes & slippers for all ages
- 40% off beauty gift sets
- 40% off sweaters for everyone
- 40% off outerwear & cold-weather accessories
- Up to 40% off select men’s & women’s clothing from Cupshe, Land’s End, Coofandy & more
🎁 The Black Friday Experience: Giveaways, Samples & In-Store Joy
Target is turning Black Friday into a full-on celebration with special in-store activations and giveaways available Friday, Nov. 28, starting at 6 a.m. local time.
👜 Free Limited-Edition Tote for the First 100 Guests
The first 100 guests in line at every Target store will receive a free iridescent holiday tote stuffed with seasonal goodies (while supplies last).
Inside those totes, 10 lucky winners per store will find surprise prizes valued $99–$350, including:
- Target Circle 360 membership
- $100 Target GiftCard
- Laifen Hair Dryer
- Ninja Slushie Machine
- Beats Solo 4 headphones
Guests can also sample the new Starbucks Frozen Peppermint Hot Chocolate, available exclusively at Starbucks Cafés inside Target.
The JoyPop Game: Play for Free Holiday Goodies
This year, Target invites shoppers to play the JoyPop Game, where pressing a giant “joy popper” reveals a fun surprise. Prizes include:
- Yeti-inspired gift tags
- Iridescent wrapping paper
- Holiday trinkets from Target’s Alpine Village theme
🎄 Target Exclusive Product Launches for Black Friday 2025
Target is dropping some of the most exciting limited-edition finds of the season — available only at Target during Black Friday week.
💚 Exclusive Launch Highlights
- “Wicked: For Good” Vinyl & Collector’s Book
- Vinyl: $49.99
- Collector’s book: $28
- Target x Nintendo Mario Kart Racing Jacket
- Limited-edition
- $69.99
- Exclusive to Target stores
- Target-Exclusive Trading Cards
- Topps Basketball Black Friday Edition
- Value Boxes: $34.99
- Binders: $24.99
- Exclusive Pokémon Bundles
- $34.99 (regularly $49.99)
- Topps Basketball Black Friday Edition
- Champion x NFL/NCAA Drop (Nov. 16 Launch)
Streetwear-inspired officially licensed gear starting at $29.99. - Blogilates by Cassey Ho Limited Edition Collection
Feminine, romantic activewear styles priced $25–$40. - Baby Three Plush Toy Collectibles
Target-exclusive plushies priced at $24.99 each.
🛒 Flexible Ways to Shop Target Black Friday
Shoppers can grab deals however they prefer — Target makes the entire week fast and convenient:
- Shop in-store, online, or in the Target app
- Same Day Delivery, Drive Up & Order Pickup
- Free Next-Day Delivery or 2-Day Shipping on orders $35+
- A new Deals Page on Target.com to browse offers easily
Following Black Friday, Target launches the Cyber Monday Event, running Nov. 30–Dec. 1, with online-only savings.
